Google Posts are a newish addition to your Google My Business listing. One of my clients had 164 views of one of her posts last week - that's extra exposure to 164 potential new customers. Your Google My Business listing is already a very powerful tool. It is free and appears on page 1 if it matches the searchers local search query. Statistics say that 82% of people turn to search engines to find local information. Now Google has made it even more effective by allowing busi...

We have seen for a while now that Google has boosted rankings for mobile-friendly websites. And now with mobile responsible for more than 58% of all traffic they have turned their focus to indexing. Historically Google has used the desktop version of your website's content for crawling, indexing and ranking. Mobile First means just that - Google will now use your mobile version of your website first for indexing and ranking to help their mobile users find what they are looking for. The...

Often I will get calls from clients saying that they have made changes to their website but the website is not showing the changes. I ask them "Have you cleared your cache?" So what is a cache? "cache" is french and means hidden or hiding place. In computing though "cache" refers to a temporary storage space or memory that allows fast access to data. To speed things up when you are browsing online, web browsers (eg. Chrome, Safari etc) are desi...

Quite often over the years I have had clients call with desperation in their voices to say their websites are down. One of the first things I will ask them or check is if their domain name was due for renewal. 99% of the time their domain names had expired resulting in their websites going down and in some cases their email as well. Often the email address used to originally register the domain name either doesn't exist anymore, or belonged to the previous developer, or the...