Posted in #GOOGLE

If you are looking at your Google Analytics (and if you are not that is another blog of why you should be) you will see in your Audience Overview a figure a percentage identified as "Bounce Rate". The definition is "the percentage of visitors to a particular website who navigate away from the site after viewing only one page" Basically a user comes to your website, lands on a page and then leaves your website from that same page without clicking on anything...

Google Posts are a newish addition to your Google My Business listing. One of my clients had 164 views of one of her posts last week - that's extra exposure to 164 potential new customers. Your Google My Business listing is already a very powerful tool. It is free and appears on page 1 if it matches the searchers local search query. Statistics say that 82% of people turn to search engines to find local information. Now Google has made it even more effective by allowing busi...

We have seen for a while now that Google has boosted rankings for mobile-friendly websites. And now with mobile responsible for more than 58% of all traffic they have turned their focus to indexing. Historically Google has used the desktop version of your website's content for crawling, indexing and ranking. Mobile First means just that - Google will now use your mobile version of your website first for indexing and ranking to help their mobile users find what they are looking for. The...